# Exemple Pratique

#### Principes d'une Bonne Stratégie de Distribution et de Logistique

Prenons l'exemple d'une entreprise réelle, "SolarTech," qui fabrique et vend des panneaux solaires. L'objectif est d'optimiser la stratégie de distribution et de logistique pour réduire les coûts, améliorer l'efficacité et augmenter la satisfaction des clients.

##### Gestion des Stocks

**Niveaux de Stock** Pour éviter les ruptures de stock tout en minimisant les coûts de stockage, SolarTech doit déterminer les niveaux de stock optimaux.

- **Demande annuelle estimée** : 15 000 unités
- **Délai de réapprovisionnement** : 4 semaines
- **Consommation hebdomadaire moyenne** : 300 unités

**Calcul du stock de sécurité :** <span class="katex"><span class="katex-mathml">Stock de Seˊcuriteˊ=Consommation Hebdomadaire Moyenne×Deˊlai de Reˊapprovisionnement en Semaines\\text{Stock de Sécurité} = \\text{Consommation Hebdomadaire Moyenne} \\times \\text{Délai de Réapprovisionnement en Semaines}</span><span aria-hidden="true" class="katex-html"><span class="base"><span class="mord text"><span class="mord">Stock de S</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span><span class="mord">curit</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span></span><span class="mrel">=</span></span><span class="base"><span class="mord text"><span class="mord">Consommation Hebdomadaire Moyenne</span></span><span class="mbin">×</span></span><span class="base"><span class="mord text"><span class="mord">D</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span><span class="mord">lai de R</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span><span class="mord">approvisionnement en Semaines</span></span></span></span></span> <span class="katex"><span class="katex-mathml">Stock de Seˊcuriteˊ=300 uniteˊs×4=1200 uniteˊs\\text{Stock de Sécurité} = 300 \\text{ unités} \\times 4 = 1 200 \\text{ unités}</span><span aria-hidden="true" class="katex-html"><span class="base"><span class="mord text"><span class="mord">Stock de S</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span><span class="mord">curit</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span></span><span class="mrel">=</span></span><span class="base"><span class="mord">300</span><span class="mord text"><span class="mord"> unit</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span><span class="mord">s</span></span><span class="mbin">×</span></span><span class="base"><span class="mord">4</span><span class="mrel">=</span></span><span class="base"><span class="mord">1200</span><span class="mord text"><span class="mord"> unit</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span><span class="mord">s</span></span></span></span></span>

**Calcul du stock maximum :** Supposons que la commande moyenne est de 2 000 unités. <span class="katex"><span class="katex-mathml">Stock Maximum=Stock de Seˊcuriteˊ+Commande Moyenne\\text{Stock Maximum} = \\text{Stock de Sécurité} + \\text{Commande Moyenne}</span><span aria-hidden="true" class="katex-html"><span class="base"><span class="mord text"><span class="mord">Stock Maximum</span></span><span class="mrel">=</span></span><span class="base"><span class="mord text"><span class="mord">Stock de S</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span><span class="mord">curit</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span></span><span class="mbin">+</span></span><span class="base"><span class="mord text"><span class="mord">Commande Moyenne</span></span></span></span></span> <span class="katex"><span class="katex-mathml">Stock Maximum=1200+2000=3200 uniteˊs\\text{Stock Maximum} = 1 200 + 2 000 = 3 200 \\text{ unités}</span><span aria-hidden="true" class="katex-html"><span class="base"><span class="mord text"><span class="mord">Stock Maximum</span></span><span class="mrel">=</span></span><span class="base"><span class="mord">1200</span><span class="mbin">+</span></span><span class="base"><span class="mord">2000</span><span class="mrel">=</span></span><span class="base"><span class="mord">3200</span><span class="mord text"><span class="mord"> unit</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span><span class="mord">s</span></span></span></span></span>

##### Transport et Distribution

**Choix des Modes de Transport** SolarTech doit choisir le mode de transport le plus efficace pour livrer ses produits aux distributeurs.

- **Option 1 : Transport Routier**
    
    
    - Coût : 0,60 $ par unité par km
    - Temps de transit : 5 jours
- **Option 2 : Transport Ferroviaire**
    
    
    - Coût : 0,40 $ par unité par km
    - Temps de transit : 7 jours

Supposons que la distance moyenne de l'usine aux centres de distribution est de 1 200 km.

**Calcul des coûts de transport :**

- **Transport Routier** : <span class="katex"><span class="katex-mathml">Couˆt=1200 uniteˊs×1200 km×0,60$=864000$\\text{Coût} = 1 200 \\text{ unités} \\times 1 200 \\text{ km} \\times 0,60 \\$ = 864 000 \\$</span><span aria-hidden="true" class="katex-html"><span class="base"><span class="mord text"><span class="mord">Co</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">u</span><span class="accent-body"><span class="mord">ˆ</span></span></span></span></span></span><span class="mord">t</span></span><span class="mrel">=</span></span><span class="base"><span class="mord">1200</span><span class="mord text"><span class="mord"> unit</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span><span class="mord">s</span></span><span class="mbin">×</span></span><span class="base"><span class="mord">1200</span><span class="mord text"><span class="mord"> km</span></span><span class="mbin">×</span></span><span class="base"><span class="mord">0</span><span class="mpunct">,</span><span class="mord">60$</span><span class="mrel">=</span></span><span class="base"><span class="mord">864000$</span></span></span></span>
- **Transport Ferroviaire** : <span class="katex"><span class="katex-mathml">Couˆt=1200 uniteˊs×1200 km×0,40$=576000$\\text{Coût} = 1 200 \\text{ unités} \\times 1 200 \\text{ km} \\times 0,40 \\$ = 576 000 \\$</span><span aria-hidden="true" class="katex-html"><span class="base"><span class="mord text"><span class="mord">Co</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">u</span><span class="accent-body"><span class="mord">ˆ</span></span></span></span></span></span><span class="mord">t</span></span><span class="mrel">=</span></span><span class="base"><span class="mord">1200</span><span class="mord text"><span class="mord"> unit</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span><span class="mord">s</span></span><span class="mbin">×</span></span><span class="base"><span class="mord">1200</span><span class="mord text"><span class="mord"> km</span></span><span class="mbin">×</span></span><span class="base"><span class="mord">0</span><span class="mpunct">,</span><span class="mord">40$</span><span class="mrel">=</span></span><span class="base"><span class="mord">576000$</span></span></span></span>

##### Entrepôt et Stockage

**Localisation des Entrepôts** SolarTech décide d'ouvrir un entrepôt régional pour réduire les délais de livraison. La localisation de l'entrepôt est choisie pour minimiser les coûts de transport et maximiser l'efficacité logistique.

- **Coût de location de l'entrepôt** : 120 000 $ par an
- **Coût de stockage par unité par an** : 3 $

**Calcul des coûts annuels de stockage :** Supposons que l'entrepôt stocke en moyenne 3 000 unités. <span class="katex"><span class="katex-mathml">Couˆt de Stockage=3000 uniteˊs×3$=9000$\\text{Coût de Stockage} = 3 000 \\text{ unités} \\times 3 \\$ = 9 000 \\$</span><span aria-hidden="true" class="katex-html"><span class="base"><span class="mord text"><span class="mord">Co</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">u</span><span class="accent-body"><span class="mord">ˆ</span></span></span></span></span></span><span class="mord">t de Stockage</span></span><span class="mrel">=</span></span><span class="base"><span class="mord">3000</span><span class="mord text"><span class="mord"> unit</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span><span class="mord">s</span></span><span class="mbin">×</span></span><span class="base"><span class="mord">3$</span><span class="mrel">=</span></span><span class="base"><span class="mord">9000$</span></span></span></span> <span class="katex"><span class="katex-mathml">Couˆt Total de l’Entrepoˆt=120000$+9000$=129000$\\text{Coût Total de l'Entrepôt} = 120 000 \\$ + 9 000 \\$ = 129 000 \\$</span><span aria-hidden="true" class="katex-html"><span class="base"><span class="mord text"><span class="mord">Co</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">u</span><span class="accent-body"><span class="mord">ˆ</span></span></span></span></span></span><span class="mord">t Total de l’Entrep</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">o</span><span class="accent-body"><span class="mord">ˆ</span></span></span></span></span></span><span class="mord">t</span></span><span class="mrel">=</span></span><span class="base"><span class="mord">120000$</span><span class="mbin">+</span></span><span class="base"><span class="mord">9000$</span><span class="mrel">=</span></span><span class="base"><span class="mord">129000$</span></span></span></span>

##### Planification et Prévision

**Prévisions de la Demande** SolarTech utilise des modèles de prévision pour anticiper la demande future. Supposons que l'entreprise prévoit une augmentation de 15 % de la demande pour l'année suivante.

- **Demande actuelle** : 15 000 unités
- **Augmentation prévue** : 15 %

**Calcul de la demande future :** <span class="katex"><span class="katex-mathml">Demande Future=15000 uniteˊs×(1+0,15)=15000 uniteˊs×1,15=17250 uniteˊs\\text{Demande Future} = 15 000 \\text{ unités} \\times (1 + 0,15) = 15 000 \\text{ unités} \\times 1,15 = 17 250 \\text{ unités}</span><span aria-hidden="true" class="katex-html"><span class="base"><span class="mord text"><span class="mord">Demande Future</span></span><span class="mrel">=</span></span><span class="base"><span class="mord">15000</span><span class="mord text"><span class="mord"> unit</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span><span class="mord">s</span></span><span class="mbin">×</span></span><span class="base"><span class="mopen">(</span><span class="mord">1</span><span class="mbin">+</span></span><span class="base"><span class="mord">0</span><span class="mpunct">,</span><span class="mord">15</span><span class="mclose">)</span><span class="mrel">=</span></span><span class="base"><span class="mord">15000</span><span class="mord text"><span class="mord"> unit</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span><span class="mord">s</span></span><span class="mbin">×</span></span><span class="base"><span class="mord">1</span><span class="mpunct">,</span><span class="mord">15</span><span class="mrel">=</span></span><span class="base"><span class="mord">17250</span><span class="mord text"><span class="mord"> unit</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span><span class="mord">s</span></span></span></span></span>

##### Coordination des Activités

**Gestion de la Chaîne d'Approvisionnement** SolarTech doit coordonner les activités entre ses fournisseurs, ses usines de production, et ses centres de distribution. Pour optimiser la gestion de la chaîne d'approvisionnement, l'entreprise met en place un système de planification des ressources d'entreprise (ERP).

**Intégration des Systèmes** L'ERP aide à suivre les niveaux de stock, à planifier la production, et à gérer les commandes. Le système de gestion des transports (TMS) permet de planifier, d'exécuter, et d'optimiser les mouvements physiques des marchandises.

##### Suivi et Traçabilité

**Technologies de Suivi** SolarTech utilise des technologies de suivi comme les codes-barres et les étiquettes RFID pour suivre les produits tout au long de la chaîne d'approvisionnement. L'utilisation de systèmes GPS permet de suivre les expéditions en temps réel et d'améliorer la transparence.

##### Conformité et Réglementation

**Respect des Normes** SolarTech s'assure que tous les aspects de sa distribution sont conformes aux réglementations locales et internationales, notamment en matière de sécurité, de douane et d'environnement.

**Gestion des Risques** Pour minimiser les risques logistiques et légaux, l'entreprise met en place des procédures de gestion des risques telles que l'assurance transport et les plans de contingence pour se préparer à divers scénarios de perturbations dans la chaîne d'approvisionnement.

##### Exemple de Calculs Complémentaires

**Coût Total de la Stratégie Logistique** Pour une vue d'ensemble, SolarTech doit calculer le coût total de sa stratégie logistique.

1. **Coûts de Transport** Supposons que l'entreprise choisisse le transport ferroviaire : <span class="katex"><span class="katex-mathml">Couˆt de Transport Annuel=576000$\\text{Coût de Transport Annuel} = 576 000 \\$</span><span aria-hidden="true" class="katex-html"><span class="base"><span class="mord text"><span class="mord">Co</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">u</span><span class="accent-body"><span class="mord">ˆ</span></span></span></span></span></span><span class="mord">t de Transport Annuel</span></span><span class="mrel">=</span></span><span class="base"><span class="mord">576000$</span></span></span></span>
2. **Coûts d'Entrepôt et de Stockage** <span class="katex"><span class="katex-mathml">Couˆt Total de l’Entrepoˆt=129000$\\text{Coût Total de l'Entrepôt} = 129 000 \\$</span><span aria-hidden="true" class="katex-html"><span class="base"><span class="mord text"><span class="mord">Co</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">u</span><span class="accent-body"><span class="mord">ˆ</span></span></span></span></span></span><span class="mord">t Total de l’Entrep</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">o</span><span class="accent-body"><span class="mord">ˆ</span></span></span></span></span></span><span class="mord">t</span></span><span class="mrel">=</span></span><span class="base"><span class="mord">129000$</span></span></span></span>
3. **Coûts de Gestion des Stocks** Avec une demande future de 17 250 unités et un coût de stockage de 3 $ par unité : <span class="katex"><span class="katex-mathml">Couˆt de Stockage Annuel=17250 uniteˊs×3$=51750$\\text{Coût de Stockage Annuel} = 17 250 \\text{ unités} \\times 3 \\$ = 51 750 \\$</span><span aria-hidden="true" class="katex-html"><span class="base"><span class="mord text"><span class="mord">Co</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">u</span><span class="accent-body"><span class="mord">ˆ</span></span></span></span></span></span><span class="mord">t de Stockage Annuel</span></span><span class="mrel">=</span></span><span class="base"><span class="mord">17250</span><span class="mord text"><span class="mord"> unit</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">e</span><span class="accent-body"><span class="mord">ˊ</span></span></span></span></span></span><span class="mord">s</span></span><span class="mbin">×</span></span><span class="base"><span class="mord">3$</span><span class="mrel">=</span></span><span class="base"><span class="mord">51750$</span></span></span></span>

**Coût Logistique Annuel Total** <span class="katex"><span class="katex-mathml">Couˆt Logistique Annuel Total=Couˆt de Transport Annuel+Couˆt Total de l’Entrepoˆt+Couˆt de Stockage Annuel\\text{Coût Logistique Annuel Total} = \\text{Coût de Transport Annuel} + \\text{Coût Total de l'Entrepôt} + \\text{Coût de Stockage Annuel}</span><span aria-hidden="true" class="katex-html"><span class="base"><span class="mord text"><span class="mord">Co</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">u</span><span class="accent-body"><span class="mord">ˆ</span></span></span></span></span></span><span class="mord">t Logistique Annuel Total</span></span><span class="mrel">=</span></span><span class="base"><span class="mord text"><span class="mord">Co</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">u</span><span class="accent-body"><span class="mord">ˆ</span></span></span></span></span></span><span class="mord">t de Transport Annuel</span></span><span class="mbin">+</span></span><span class="base"><span class="mord text"><span class="mord">Co</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">u</span><span class="accent-body"><span class="mord">ˆ</span></span></span></span></span></span><span class="mord">t Total de l’Entrep</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">o</span><span class="accent-body"><span class="mord">ˆ</span></span></span></span></span></span><span class="mord">t</span></span><span class="mbin">+</span></span><span class="base"><span class="mord text"><span class="mord">Co</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">u</span><span class="accent-body"><span class="mord">ˆ</span></span></span></span></span></span><span class="mord">t de Stockage Annuel</span></span></span></span></span> <span class="katex"><span class="katex-mathml">Couˆt Logistique Annuel Total=576000$+129000$+51750$=756750$\\text{Coût Logistique Annuel Total} = 576 000 \\$ + 129 000 \\$ + 51 750 \\$ = 756 750 \\$</span><span aria-hidden="true" class="katex-html"><span class="base"><span class="mord text"><span class="mord">Co</span><span class="mord accent"><span class="vlist-t"><span class="vlist-r"><span class="vlist"><span class="mord">u</span><span class="accent-body"><span class="mord">ˆ</span></span></span></span></span></span><span class="mord">t Logistique Annuel Total</span></span><span class="mrel">=</span></span><span class="base"><span class="mord">576000$</span><span class="mbin">+</span></span><span class="base"><span class="mord">129000$</span><span class="mbin">+</span></span><span class="base"><span class="mord">51750$</span><span class="mrel">=</span></span><span class="base"><span class="mord">756750$</span></span></span></span>